Why Creator Marketing Matters, and Where It's Going Next. Savvy beauty brands know that creator marketing is a necessity. But in a crowded, competitive market, how do leading brands stay ahead? In this session, Alex Rawitz, Director of Research & Insights at CreatorIQ, will share a historical perspective from his decade in the industry, charting the growth of the creator economy and outlining its future potential. He'll also offer insights on how the world's top brands have built their influencer marketing strategies—and how your brand can do the same.

Entrepreneur Academy – Separate Sessions
Entrepreneur Academy sessions can be purchased on a a-la-cart basis, for $140. You can sign up and pay for this session when registering for the show.

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