For over 40 years, Carroten has been Greece’s most trusted tanning
companion—and now we are making waves in the U.S. market. Since its 2025 introduction, our Intensive Tanning Gel became last summer’s most viral beauty product and claimed the #1 spot in Tanning on Amazon.

Our signature Botanical Tanning Complex features carrot extract rich in beta-carotene, coconut oil, calendula, and Vitamins A & E. These carefully selected ingredients work with your skin's natural melanin production to accelerate and deepen your tan while delivering serious skincare benefits—nourishing, hydrating, and improving skin texture and tone.

Designed as the perfect partner to your sunscreen routine, our gels enhance your tan while maintaining proper sun protection. We believe in responsible tanning that delivers visible results without compromising skin health.